Inghams Australia
CREATIVE DIRECTION / PACKAGING /
BRANDING / ILlUSTRATION
AGENCY : Now Comms
Inghams American Bites is a new chicken snack aimed at the millenial target market. The brief was to create five American themed illustrative packaging designs to encapsulate and visualise the distinct individual flavours each have.
I art directed the packaging designs, completed the illustrations and took the concepts all the way to final art.
The range sold beyond expectations and his being expanded into a new range called Aussie Bites.
I art directed the packaging designs, completed the illustrations and took the concepts all the way to final art.
The range sold beyond expectations and his being expanded into a new range called Aussie Bites.
About
Since graduating from Billy Blue School of Graphic Design in 2005 Robbie has continually worked in the design industry across a wide range of agencies and studios. Resulting in extensive brand and design experience over a range of disciplines.
Contact
info@robbieellis.com.au
US +1 (929) 677-0577
AUS +61 43 882 9955